The Shop
"No Tie Needed" - Million Dollar Collar
Million Dollar Collar sells a patented, permanently sewn-in collar stay for dress shirt plackets, preventing the collar from collapsing and keeping it structured/symmetrical without a tie. It's an add-on installed by a tailor into any collared shirt, and they also sell goTIELESS — ready-made dress shirts ($79.99) with the tech pre-installed. Positioned as elevated business-casual menswear, Made in USA, 700,000+ units sold.
