Reign & Hail

Inspired by architecture and mid-century design, with a strong focus on typography, Reign & Hail aim is to make bold graphic artwork for people to enjoy, without the silly price tag. They wanted their travel posters to be minimalist, but as authentic as possible. They were heavily inspired by different city's transport infrastructure and drew inspiration from their typefaces. This became the centerpiece for each poster, combining cultures and ideas into one cohesive print.