Founded in 2015, Nifty Genius was born of a love of fashion and a subsequent frustration with how it has underserved the modern man. They've introduced a curated menswear experience that serves the informed gentleman through understated yet sophisticated garments, outwear, and more, with a focus on quality, craftsmanship and quiet luxury. Nifty Genius elegantly combines contemporary street style, American sportswear, and casual wear in variable measures to deliver personalized style that never blends in.
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